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Content China's own brand

Postby onlylove111 » Tue Nov 14, 2017 1:41 am

Bosideng 18.0490 billion yuan ranks first in the apparel and footwear industry
Content China's own brand scarpe asics value evaluation results announced Bosideng 18,403,000,000 yuan ranked first in the apparel and footwear industry December 12, the State Administration of Quality Supervision joint CCTV released 2013 China's manufacturing brand value evaluation results. The assessment, Bosideng brand strength reached 95.5, the brand value reached 18,803,000,000 yuan, the first column clothing and footwear industry. Once again confirmed Bosideng brand a strong industry dominance and market competitiveness, highlighting the brand development, value enhancement and market expansion of great success. The evaluation of brand value is chaussure nike air max 97 a new measure to implement the brand development strategy as well as an international practice, which is of great significance for summing up the achievements of our brand strategy implementation and raising the international reputation and influence of our own brands. The results of the brand value of the forum to publish the form, Bosideng Chairman Gao Dekang attended the forum and around the brand building and China's own brand international issues such as discussions and guests. He shared Bosideng's practice of international brand promotion. He said that 'brand is the core competitiveness of the enterprise development. China does not lack good brands and products. The key is to enhance international consumers' cognition of Chinese brands and carry out national level Brand building Botas cortas UGG and brand promotion. 'Under the competitive landscape of globalization, the michael kors bags brand is a symbol of the strength of enterprises and even the country's core competitiveness. Bosideng brand since its inception, adhere to the value of the core brand building, out of a traditional manufacturing brand strategy, the development of new industrialization of the road. Bosideng has only 8 sets of sewing machines from the village-run sewing group developed into the world's largest and most technologically advanced down garment manufacturers, product sales in the country for 18 consecutive years ahead, the only representative of China's winter clothing for 17 consecutive years to the world release fashion canada goose pas cher homme trends, the brand Combined market share of the country's down jacket market share of half. Through continuous establishment of brand image, rich brand connotation and brand culture, Bosideng has created the miracle of private-owned enterprises in implementing brand-name strategy and has become the only company in the domestic consumer goods field that has won the honorary titles of 'China World Famous Brand Products,' 'National Quality Award,' 'China Industrial cheap luxury bags Award' Business. At present, the company has one China world famous brand products, five well-known trademarks in China, two countries export exempt certification products, brand names have become air max 2015 Bosideng core competitiveness of the largest manifestation. The day before the London Olympics last Sac de voyage femme year, Bosideng's flagship store in London and its European headquarters opened its doors in the most prosperous Oxford business district in the United Kingdom. It has become a model for Chinese apparel brands to enter the international market. This has created a good reference for Chinese apparel brands to expand the international market. This year, Bosideng also signed an official contract with the Premier League and acquired British men's brand Greenwoods (1850) and the 1860 in an attempt to further its market penetration in the UK. It is understood that China's manufacturing independent brand value evaluation activities organized by the State General Administration of Quality Supervision, Inspection and Quarantine, commissioned by the relevant technical agencies to carry out the valuation of the brand value and evaluation of monetary, measurement and evaluation methods based on international standards, 'brand evaluation - brand value of money Evaluation Requirements '(ISO10668) research and development of national standards for brand value evaluation' multi-cycle brand evaluation of excess returns '(GB / T29188-2012). According to the calculation result, the appraisal agency shall issue the appraisal report to the relevant enterprises, and the AQSIQ will release the appraisal result to the society. Statement: The above content of Bosideng's 18.0490 billion yuan is listed in the first place in clothing, shoes and hats industry by the 'China Apparel Network Content Department', and indicate the source of the content with clear source. If you disagree with the ownership of this article, please contact We, once verified, we will change immediately! page flip
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